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Business

 

How You Can Support Israel

The state of Israel is one of the oldest and yet one of the youngest nations in modern politics. In 70 AD the Romans sacked the Kingdom of Israel, but the Israel of today was created as recently as 1948. Since this time, the tiny nation has become a giant player in Middle East politics and is currently a key factor in the Middle East crisis with the Palestinians. But the heated clashes between the Israeli Jews and Palestinian Arabs are not new. Territorial issues over the Golan Heights, water rights in the Jordan River, administration authority in Jerusalem and self-rule in the Occupied Territories have been reoccurring themes in Israel's foreign policy since the nation's inception.
 

How to Avoid Office Romance

While most people are invincible to office romance, there are always a few of those who are vulnerable to sexual tension and fall prey to romantic affairs at the office. Indeed, most employees are well aware of the potential risks they face with an office romance. This type of work relationship could result in losing all credibility at work, getting fired or even being accused of sexual harassment. Still, statistics show that most employees are willing to engage in this risky behavior.

 

The Importance of Food Safety

Taking the handling instructions on food labels seriously can go a long way toward keeping you and your family healthy. By contrast, ignoring the labels can lead to very serious illnesses. While food handling, preparation and storage methods are all major factors in food borne illness, much of this problem is rooted in industrial agriculture practices that introduce pathogens into the food supply. In addition, processing food on an industrial scale means pathogens can be more easily disseminated.


 

e-Commerce Approach to Social Media

It is not a mystery that social media sites are excellent marketing tools for all types of businesses, but e-commerce sites have an advantage when it comes to using the different networks. For one, consider the e-commerce target market: online shoppers. People who spend their time on the Internet searching for products to buy are more than likely spending time on social media sites as well. This is just one reason why social media cannot be overlooked as a marketing tool within the e-commerce industry.


 

Cross Selling

Cross-selling is a marketing term for the practice of suggesting related products or services to a customer who is considering buying something. If you're buying a book on Amazon.com, for example, you may be shown a list of books similar to the one you've chosen or books purchased by other customers that bought the same book you did. A search on a company's Web site for bed linens might also bring up listings of matching draperies. Often, cross-selling involves offering the customer items that complement the original purchase in some manner. The idea behind cross-selling is to capture a larger share of the consumer market by meeting more of the needs and wants of each individual customer.


 

Up-Selling

Up-selling is a sales technique commonly used by vendors to ingeniously encourage their customers to purchase more expensive items, upgrades, and add-ons in attempt to make a more profitable sale. Up-selling usually involves marketing more profitable services or products but can also be simply exposing the customer to other options that were perhaps not considered previously. For instance, if a customer was looking to purchase a certain product, a salesperson may try to convince you to buy the accessories for it whether you need it or not.  Up-selling implies selling something that is more profitable or otherwise preferable for the seller instead of, or in addition to the original sale. A different technique is cross-selling in which a seller tries to sell something else.


 

Visitors Management

What is Visitor Management?

Visitor management is defined as the process of registering and handling visitors to a particular site. A visitor is any person who is visiting a site and is not an employee, contractor or permanent resident of the site. By gathering increasing amounts of information, a visitor management system can record the usage of the facilities by specific visitors and provide documentation of visitor’s whereabouts. Because a visitor management system provides a record of building use, these systems are frequently used to integrate building security systems and access control systems.

 

Event Management

Event Management can be done with the help of event management team whose size can vary from one or two members or as many as thousand members depending on the size of the event to be organized.  Event management can also be used as a marketing and communication strategy by all sorts of companies.

 

Web Content Management Best Practices

    From WCM platforms and WCM point solutions to integration of web analytic, most businesses these days  are constantly trying to change their web content management systems in order to meet the demands of their customers' needs and expand their market. Having a dynamic vibrant online presence is crucial for companies in today's world economy. But the details of creating and maintaining a web site can often be a harrowing and challenging task for many business owners. A web content management platform can simplify the process.

 

Analyzing website traffic

Analyzing your web traffic statistics can be an invaluable  tool for a number of different reasons. But before you can
make full use of this tool, you need to understand how to interpret the data.
 
 
 
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